Use Local Services Ads to Seen Above Everything on Google Let me show you the Google ad format that…

Use Local Services Ads to Seen Above Everything on Google

Let me show you the Google ad format that literally everyone scrolls past regular search results to click on. 🎯

It’s called Local Services Ads, and if you’re a service business, this might be the most valuable 90 seconds of marketing education you get today.

Here’s the setup:
Someone’s water heater just exploded. It’s 9 PM. They’re panicking. They Google “emergency plumber near me.”

What shows up first?
Not organic results. Not even regular Google Ads. It’s Local Services Ads—those listings at the VERY top with the green “Google Guaranteed” badge.

Why do these work so well?
1️⃣ Premium placement - You’re above EVERYTHING. Organic results? Below you. Regular Google Ads? Below you. You’re in the penthouse suite of search results.

2️⃣ Google Guaranteed badge - That green checkmark is Google saying “we background checked this business, they’re legit, and if something goes wrong, we’ll cover up to $2,000.” That’s MASSIVE for trust, especially for home services where people are letting strangers into their house.

3️⃣ Pay-per-lead model - You don’t pay for clicks. You pay when someone actually contacts you—calls, messages, or books. Way better ROI than paying for clicks that go nowhere.

4️⃣ High-intent traffic - People using LSAs aren’t researching. They’re not casually browsing. They need help RIGHT NOW. These are the hottest leads possible.

5️⃣ Built-in credibility signals - Your Google reviews, response time, years in business, areas you serve—all displayed prominently. It’s like a mini landing page right in the search results.

via Kelsey Flannery (KaeRae Marketing)
https://www.youtube.com/channel/UCji8NuY6sx7RVYD85k_XJlQ
December 01, 2025 at 06:02AM

from Kelsey Flannery (KaeRae Marketing)
https://ift.tt/OqlxtNA